startup

Why Growth and Sales need to work together

Ferdinand Götzen
May 7, 2018April 5, 2019

I’ve written a lot about different possible processes and team structures when setting up and scaling a growth department. One thing I often mention is that all the departments in your company contribute to growth and therefore need to work closely together. The risk of… Read More »

Extreme Ownership: Scaling and Sharing Growth Responsibilities

Ferdinand Götzen
April 2, 2018April 5, 2019

I’ve just gotten back from Russia, where I had an awesome time speaking at the Epic Growth Conference! If you’ve visited Russia before, I’m sure you’ll understand if I keep this post relatively short! I’ve spoken a lot about setting up and scaling a multi-disciplinary… Read More »

How to Build and Scale a Growth Team

Ferdinand Götzen
February 12, 2018April 5, 2019

Last week I wrote about how Process, Team and Product are the 3 pillars of Growth and focused on designing a Growth Process that scales. In this article I’m going to continue by looking at how to build a Growth Team and how to coordinate… Read More »

How to Design a Growth Process that Scales

Ferdinand Götzen
February 5, 2018April 5, 2019

I always like to say that Product, Team and Process are the 3 pillars of Growth. It’s rare that a company manages to ‘copy/paste’ another company’s Growth Hack with similar success. Not only is every market and industry different, but every company is different too;… Read More »

Why You Should Forget About Growth Hacking and Simply Focus on Growth

Ferdinand Götzen
January 19, 2018April 5, 2019

In the last couple of years, there has been an incredible buzz around Growth Hacking as it spread around the world’s startup scenes like wildfire. As with anything that’s trending, Growth Hacking has been subject to many different interpretations. Born in part out of the… Read More »