How to nail public speaking — 5 tips to help
“Speech is power: speech is to persuade, to convert, to compel.” — Ralph Waldo Emerson Over the past years I have worked hard…
Grow companies better, faster.
01
About me.
My name is Ferdinand Goetzen and I help companies grow. I first ventured into the digital sphere almost a decade ago and have been helping companies -primarily startups and scale ups- scale their business ever since.
I believe that new technologies and opportunities make it more exciting than ever to start and grow a business. I also strongly believe that the key to growing any business is creating as much value as possible.
I am currently living in Amsterdam, working as the Head of Growth (CMO) @ Recruitee, one of the fastest growing SaaS companies in the Netherlands.
I am a passionate public speaker and an advisor to a number of early stage startups. I also frequently write about marketing, technology and innovation on my blog.
02
What I do.
I develop and execute scalable strategies for growth, by focusing holistically on the entire customer journey.
Customer Acquisition
I align marketing and sales and create automated funnels to generate quality leads through paid ads, inbound, SEO, lead magnets, CRO, email automations, and more.
Product Growth
I maximize activation, retention and referrals through a combination of UX, onboarding, feature prioritization, user analytics, product marketing and product localization.
Branding
I help set up brand tracking and build strategy and guidelines to ensure a brand that has a large reach, is highly recognizable and is perceived favourably throughout the market.
03
Companies I've worked with.
Some of the companies I've helped grow.
Keynote: The 4 Pillars of Growth (Moscow 2018)
04
Mentions.
Some of the growth experts who have shared my work.
Ferdinand Goetzen of Recruitee on Building Your First #GrowthTeam: https://t.co/4qsF1xnPCb pic.twitter.com/SUvKnCOuIq
— Sean Ellis (@SeanEllis) February 26, 2018
“How to Develop a Vision for Growth” by Ferdinand Goetzen https://t.co/HzdNzcrsVH
— Sujan Patel (@sujanpatel) March 12, 2018
How Fast-Growing SaaS Companies Can Adopt Growth Principles with @Ferdigoetzen @Recruitee https://t.co/KpiiTCtlf3
— Kieran Flanagan (@searchbrat) January 15, 2019
Ferdinand Goetzen @ferdigoetzen of @recruitee talks about Applying #AgileMarketing to Growth https://t.co/aYGRyd7iof
— Roland Smart (@rsmartly) March 26, 2018
05
Facilitating growth.
I'm passionate about sharing my ideas and experiences in marketing and growth.
1
I regularly give talks at conferences around the world, where I share my experiences in helping companies grow.
2
I’ve been interviewed about my experiences in growth on various leading marketing podcasts.
3
I share my ideas, strategies and tactics for growth in articles that I publish on my blog.
4
I have worked with over 300 companies, many of which in an advisory role, helping them with their growth.
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06
My Blog.
Check out my blog, where I write about marketing, growth and tech - amongst other things.
Why you need to customize your marketing communications
“Talk to your customers. Find out what they need. Don’t pay any attention to the competition. They’re not relevant to…
How we Structure our Growth Teams at Recruitee
I’ve written before about the importance of building a solid growth process and building the best team to execute and…
How we run our growth process at Recruitee
I’ve written in the past about how to build a process for growth that scales. In this post, I hope…
Where I've been featured:
